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A lot of people ask me… “How do I make a viral video?” I’ve talked about this before, but they fact is that it’s incredibly hard to make a viral video. The conditions have to be just right and most importantly the video has to be relevant to your audience. Here’s Toyota’s newest video of a series – it has gone viral… 8.05+ Million views! WHY? 1. It’s relevant to their market; newly formed families, young and listen to hip-hop. 2. ITS FUNNY!

Remember: Humor is the #1 viral element. 2nd is “shock and awe”